The Blog
You will find visual branding and graphic design tips to grow your small business online.
DESIGN
10 Professional Fonts for a Simple Logo Design
Learn how to choose the best font for a simple, modern logo design with 10 professional fonts selected by a graphic designer.
Brand Fonts & Typography
The 5 Best Font Pairings for Premium Brands
Feeling overwhelmed trying to pick fonts for your high-end brand? Here are the 5 best font pairings for premium brands
Why Brand Storytelling is Important for Your Business Growth
Want to grow your business? Tell your brand story and make sure your brand storytelling includes these 4 key elements
How to Create a Visual Brand Identity That Attracts Your Ideal Clients
Do you have a strong visual brand identity? In this article, I’ll show you how to create a visual brand identity that attracts your ideal clients.
Custom Brand Identity Design for Baker Amy
Building a Brand Identity - Case study: Creating a brand identity for a virtual cooking school that appeals to working moms.
How many logo variations does your small business need?
Logo variations are a vital part of building a strong brand. But how many do you need? This post will explain how many logo variations your small business needs.
5 Best Ways to Improve Your Blog Post Layout
Are you losing readers with an outdated blog post layout? Here’s how to improve your blog post layout to increase page views on your site.
How to Make Text Stand Out from a Busy Background
Find out how to make text stand out against busy backgrounds with 4 simple techniques that designers use.
How to Add a Favicon to Your Squarespace Website
What’s a favicon, and why does it matter? Click here to see why you need a professional-looking favicon for your brand.
A Step by Step Guide: Getting Started with Squarespace for your Small Business
In this beginner’s guide, I will walk you through getting your Squarespace website up, running, and ready for business in 10 easy steps.
How to Create a Simple Brand Style Guide for Your Small Business
A brand style guide doesn’t have to be complicated. Find out how to create a simple brand style guide with a one-page document for your small business.
Design Basics: How to Use the Typographic Hierarchy on Your Website
How to use typographic hierarchy to create a website design that’s cohesive, visually attractive, and engaging for your reader.
The Best Modern Font Pairings for Squarespace
I share tips on selecting right brand fonts and provide a free list of the 5 best modern font pairings for Squarespace.
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Brand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.