White Box Design Studio is a New York-based bilingual design studio. We focus on quality, creativity, and clean and simple design to help entrepreneurs and small businesses build a personal brand and create brand consistency.
We like to establish long-term relationships with our clients to help them grow their businesses. We work as a team to enhance and support their brand identity.
This process is a lot like planting seeds in a garden. We plant the seeds in the soil, but they must be nurtured and supported to grow. When the seeds get consistent care, beautiful flowers emerge. We will work alongside you to help you grow and achieve your goals.
There is room for creative discovery and achievement in every project, no matter the size or scope. Our work isn’t done until it is exactly what you hoped it would be.
Kanso in Japanese refers to the elimination of clutter—of what is nonessential. It is one of the founding principles of Japanese design and a hallmark of our work. Kanso reminds us to think in terms of clarity rather than decoration.
We are passionate about our work and strive to make every project a successful collaboration. Our happiness as a firm is inextricably linked to our clients’ complete satisfaction.
We are devoted to helping you achieve your objectives. We are patient, respectful, and focused on ensuring that what we create for you works as hard as you do.
Natsumi Nishizumi, creative director, designer and owner of White Box Design Studio, loves collaboration. She has access to a broad network of skilled professionals including web developers, content writers, and photographers with the ability to work on large assignments and projects that demand special skills.
As an award-winning designer, she has over 13 years of experience in marketing and advertising. She has great expertise in the creation of cross-platform marketing collateral, and in brand creation and development. She began work with Time Inc. and received invaluable experience creating designs for clients such as The New York Exchange, Nestlé, and Unilever. From there, she went on to Condé Nast, working for the promotional departments of Details, Bon Appétit, Architectural Digest, and Allure. In 2011, she joined the company’s Consumer Marketing division where she managed the art department and created brand consistency in marketing campaign materials for 16 brands including Vogue and Vanity Fair.
She grew up in Japan. The natural beauty she discovered in the mountain forests and beaches of southern Kyushu continue to guide and inform her work. She first came to New York in 1999 to pursue a Bachelor’s Degree in Graphic Design at the School of Visual Arts. She graduated with honors in 2003 and, over the course of her studies, fell in love with the city and decided to build her life here.
She is also an illustrator. She created packaging for Tocca and personalized stationery for Tiny Prints. Many of these works have appeared in Tiny Prints greeting cards. When she is not working, she likes to go to the countryside to find creative inspiration in natural surroundings and to nurture her passion for drawing and watercolor painting.
Awards / Graphis New Talent 2004 winner • Honors Graduate: The Rhodes Family Award • Type Director's Club 49 Second Prize • Type Directors Club Scholarship Recipient • National Drawing Association Scholarship Recipient
Publications (Online & Print) / Favourite Design 2016 (France) • Body and Soul Magazine, 3. 2010 • athome Magazine, Fall 2009 • Type Directors Club Typography 24 • Graphis New Talent 2004 • Favourite Design, 11.29.2016 • Packaging of the World, 11.8.2016 • Daily Cabdy, June 24, 2009, 3 18.2010 • Design*Sponge, 6.11.2009