Resource Library
Build a Professional and Authentic Brand on Your Own
I’ve gathered professional branding and design tips, tools, and downloads for start-ups and early-stage business owners like you who are not ready to hire a strategic & creative partner but rather do it yourself first to build your brand with calm confidence.
Digital Gifts
150 Brand Values Examples
A curated list to help you discover and define what truly matters to your brand.
Brand Clarity Workbook
Over 1,000 downloads. A guided workbook to help you gain clarity and build a strong brand foundation.
Logo File Formats Cheat Sheet
A simple guide to understanding your logo files and how to use them with confidence.
Branding & Design Insights
I’ve put together my blog articles to help you build your brand on your own.
Step 1: Brand Foundation
The heart & soul of your brand
Explore strategic insights on mission, values, and finding your "North Star" message.
Branding Terms
Step 2: Brand Identity & Logo Design
Bring your brand to life
How-to guides on visual storytelling, color psychology, and professional typography.
Fonts & Typography
How to Choose the Perfect Brand Fonts
Clean and Elegant Google Fonts for Your Website
Easy to read fonts: 10 best clean fonts
Paid vs. Free Fonts:Is It Worth the Investment?
The Best Modern Font Pairings for Squarespace
Unique Fonts for Your Brand Text Logo
Typefaces
Clean & Modern | Brandon Grotesque
Simple & Classic Font | Rosario
Step 3: Graphic Design & Production
Share your brand with the world
Practical tips for creating cohesive touchpoints across print and digital platforms.
Website
Opt-In Offer Ideas to Grow Your Email List
How to Build a Website Brand for Your Business
15 Ways to Optimize On-Page SEO
5 Best Ways to Improve Your Blog Post Layout
Squarespace
A Step by Step Guide: Getting Started
How to Add a Favicon to Your Website
