SIMPLICITY IN MIND
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Your go-to resource for branding tips, design tutorials, and visual marketing guidance—designed to help your small business grow.
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How a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable.
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Brand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
Opt-In Offer Ideas to Grow Your Email List
Your email list is one of the most valuable, yet frequently overlooked components of your marketing strategy.
150 Brand Value Examples for Your Inspiration
Your brand values can help you stand out in a cluttered digital world. We’ve created a list of 250 brand value examples to help.
30 Branding Terms You Should Know Before Hiring a Brand Designer
When you start to work with a brand designer, you may not know some of the branding terms they use. Here are the terms you need to know.
How to Design a Lead Magnet PDF eBook That Converts
Looking to grow your email list? Learn how to design and create a lead magnet PDF ebook
5 Mistakes to Avoid when Starting your own Business
Starting your own business? Here are 5 common startup mistakes that I wish I knew about.
Is it Time to Rebrand Your Small Business?
Thinking about rebranding? Small businesses need to consider certain factors before making the leap to rebrand. See if the time is right for you.
How to Create a Simple Brand Style Guide for Your Small Business
A brand style guide doesn’t have to be complicated. Find out how to create a simple brand style guide with a one-page document for your small business.
The Best Modern Font Pairings for Squarespace
I share tips on selecting right brand fonts and provide a free list of the 5 best modern font pairings for Squarespace.
How to add Google Analytics to your Squarespace website
Not sure how your website is performing? Here’s a step-by-step guide to add Google Analytics to your Squarespace website.
How to build a website brand for your online business
Creating a website? Follow these 9 simple steps to build a powerful website brand to attract your ideal client.