brand awareness

3 reasons why brand consistency is so important

3 reasons why brand consistency is so important

When you brand your business, you need to go further than just creating a logo and business card. There is a huge difference between establishing a visual identity and creating a brand. Your brand includes, not only your visual identity, but your vision, values, and personality as well. To build a strong brand, you need to be consistent in everything you do while promoting your business.