The Blog
You will find visual branding and graphic design tips to grow your small business online.
DESIGN
10 Professional Fonts for a Simple Logo Design
Learn how to choose the best font for a simple, modern logo design with 10 professional fonts selected by a graphic designer.
Brand Fonts & Typography
3 Reasons Why Brand Consistency is So Important
We hear a lot about brand consistency, but why is it so important? This post gives you 3 reasons why every small business should care about brand consistency.
150 Brand Value Examples for Your Inspiration
Your brand values can help you stand out in a cluttered digital world. We’ve created a list of 250 brand value examples to help.
How to Prepare High-Quality Print Collateral
Ready to create print collateral for your small business? Follow this checklist with my best practices to get high-quality results.
30 Branding Terms You Should Know Before Hiring a Brand Designer
When you start to work with a brand designer, you may not know some of the branding terms they use. Here are the terms you need to know.
How to Design a Lead Magnet PDF eBook That Converts
Looking to grow your email list? Learn how to design and create a lead magnet PDF ebook
Creating a Simple Logo Design for a Counseling Practice
Logo design case study: How I created a logo design for a counseling practice to visually express their unique approach to therapy.
5 Mistakes to Avoid when Starting your own Business
Starting your own business? Here are 5 common startup mistakes that I wish I knew about.
Find Your Purpose with Ikigai to Build a Timeless Brand
Find your brand purpose with Ikigai to build a successful brand. Ikigai is a Japanese concept that means “reason for being”. Here are 4 steps to help you find your brand purpose.
What is Your Brand Essence? A Guide to Your Visual Identity
Quick, describe your brand in 3 words. If you can’t, read this article on how to find your brand essence and why every small business needs one
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Brand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.