Capital Street Advisors
BRAND IDENTITY & WEB DESIGN
Gui Tepedino, founder of Capital Street Advisors, a commercial real estate company located in New York, asked Natsumi Nishizumi Design to rebrand his business. His existing website had a dated design that lacked engagement. He wanted a fresh new website to integrate his new brand with a more modern, simple, and stylish look. The site needed to be easy to navigate and attract his target audience.
We recreated the existing logo and brand identity, including business cards, stationery, and website, using a new color palette and clean fonts for a stylish and refined look. The existing website had busy background images making it hard to read the text. We eliminated them to make the text stand out. The simple website makes it easier for him to add content and PDF downloadable flyers.