SIMPLICITY IN MIND
Welcome to the Blog
Your go-to resource for branding tips, design tutorials, and visual marketing guidance—designed to help your small business grow.
DESIGN
How a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable. But keeping your brand consistent can be challenging…
DOWNLOAD YOUR FREE
Brand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
How to Create a Visual Brand Identity That Attracts Your Ideal Clients
Do you have a strong visual brand identity? In this article, I’ll show you how to create a visual brand identity that attracts your ideal clients.
Custom Brand Identity Design for Baker Amy
Building a Brand Identity - Case study: Creating a brand identity for a virtual cooking school that appeals to working moms.
How many logo variations does your small business need?
Logo variations are a vital part of building a strong brand. But how many do you need? This post will explain how many logo variations your small business needs.
How to Add a Favicon to Your Squarespace Website
What’s a favicon, and why does it matter? Click here to see why you need a professional-looking favicon for your brand.