Branding

How to create your unique selling proposition (USP)

How to create your unique selling proposition (USP)

I wrote a blog article about how to define your target audience the other day. Today I’m going to provide a step-by-step process…

How to create a simple brand style guide

How to create a simple brand style guide

Consistency is key to building a memorable brand. You can build brand awareness, gain customer recognition, and ultimately increase sales…